Permanent Wave for Hair

The hair permanent wave returns as a protagonist in professional salons, responding to the contemporary trend of conscious texture: curls, waves and defined volume no longer imposed, but shaped while respecting the natural structure of the fiber. This collection brings together waving liquids, permanent emulsions, neutralizers and dedicated accessories, designed to meet the needs of hairdressers and professionals seeking controlled and lasting results on every hair type.

Waving formulas for every hair type

One of the most relevant aspects of this selection is the variety of formulas, calibrated to different hair characteristics. Whether it is hard and difficult natural hair, fine and thin hair or already colored and sensitized hair, each product responds to a specific need:

• Natural and resistant hair: active formula liquids like Volhair Academy N°0 and Wella Creatine Wave N and Curl N emulsions act in depth to redesign the hair structure even where the fiber offers greater resistance.
• Colored and sensitized hair: Wella Creatine Wave C and Curl C emulsions, L'Oréal Dulcia Advanced line and Professional Liquido Permanente 2 are formulated to respect already treated fibers, reducing the risk of additional stress.
• Fine and thin hair: Volhair Academy N°2 offers gentle yet effective action, preserving lightness and natural movement.
• Highly sensitized hair: L'Oréal Dulcia Advanced 3 is designed for particularly fragile hair that requires maximum caution during the waving treatment.

Neutralizers and setting: the step that makes the difference

A professional permanent wave treatment does not end with the waving lotion: the neutralizer is the step that stabilizes the new shape and determines the duration and definition of the final result. The collection includes a complete range of fixing products:

• Maxima Fix Wave Neutralizer, paired with Natural Wave for a coordinated system
• Wella Curl and Wave Neutralizer, designed to complete the Creatine emulsions of the same line
• Professional Fissaggio Neutralizzante Cosmetico in 1000 ml format, ideal for intensive salon use
• Koster Wave Up Neutralizzante Cosmetico Fissaggio, another professional high-performance solution
• Volhair Academy Neutralizer with Vegetable Proteins, with nutritive benefit during the setting phase

Scalp protection and care during treatment

In the context of contemporary beauty, attention to the scalp and comfort during chemical treatments are not optional. The collection includes fundamental support products for a complete professional protocol:

• Wella Service Pre-Guard Scalp Protective: to be applied before treatment to protect the most sensitive areas
• Volhair Academy Crema Epidermica Protettiva: scalp barrier during waving liquid application
• Maxima Vital Ker Detox & Relief Lozione Lenitiva: post-permanent treatment to soothe irritated scalp and restore comfort

Professional accessories for precise application

The success of a permanent wave also depends on the technique and tools used. Among the accessories included in the collection:

• Xanitalia Dripper for uniform and waste-free application of waving liquid
• Permanent sponge for optimal product absorption
• Pegasus tail comb for precise strand subdivision
• Round and flat elastic bands for permanent wave (packs of 50 pieces), moisture resistant and suitable for fixing rollers
• Permanent wave pad to protect the perimeter areas of the face during treatment

Hair permanent wave, far from the artificial results of the past, fits today into the trend towards authentic and personal aesthetics: soft waves, natural curls and managed volume are among the most sought-after looks in contemporary salons. Combining the products from this collection with a correct maintenance routine — also exploring the categories dedicated to restructuring treatments, hair masks and nourishing conditioners — guarantees visually current results and healthy hair over time.